Title Page of the Business Plan

The title page is the cover of your business plan. It is the first page lenders, investors, and other readers see, so it should look clean, professional, and complete. A well‑prepared title page makes a good first impression and helps readers quickly identify what the document is about and who it belongs to.

This page explains what information to include on your business plan title page and offers a simple structure you can follow.

Information to Include on the Title Page

Although designs can vary, most business plan title pages include the same basic items. The key elements are:

• Name of the business – The legal name of your business, and the trade name if it is different.

• Business address and contact information – Mailing address, phone number, email, and website if available.

• Owner’s name or names – The primary owner or ownership group responsible for the plan.

• Type of business – For example, sole proprietorship, partnership, corporation, or limited liability company.

• Date of the plan – The month and year the plan is prepared or last updated.

• Label of the document – A clear title such as “Business Plan” or “Business Plan for [Business Name]”.

Including these items ensures that anyone who receives a copy of the plan can quickly see what business it refers to and how to contact you.

Optional Items You May Add

Depending on your situation, you may choose to add a few optional details to the title page. These might include:

• Logo or branding – A simple logo or wordmark for your business.

• Tagline or brief description – A short phrase that summarizes what your business does.

• Prepared for / prepared by – If the plan is prepared for a specific lender, investor, or organization, you may note that on the cover.

• Confidentiality statement – A short note at the bottom stating that the plan contains confidential information and is not to be shared without permission.

These items are optional; they can add a professional touch but should not make the page crowded or difficult to read.

Layout and Appearance

The layout of the title page should be simple and well‑spaced. In most cases, it is best to:

• Center the main elements on the page.

• Use one or two easy‑to‑read fonts.

• Avoid heavy graphics or distracting backgrounds.

• Leave adequate margins and white space so the page does not look cramped.

The goal is to present the key information clearly, not to design a brochure or advertisement.​

Example Structure

Here is a basic structure you can follow when creating your own business plan title page:

Business Name
Business Address
City, State, ZIP Code
Phone Number
Email Address
Website (if applicable)

Business Plan

Prepared by: Owner’s Name
Type of Business (for example, Corporation, LLC, or Sole Proprietorship)

Date (Month, Year)

You can adjust the order slightly to suit your preferences, but keeping the information close to this structure will help maintain a professional appearance.

How the Title Page Supports the Rest of the Plan

Although the title page does not contain analysis or financial information, it sets the tone for the entire document. A neat, accurate title page suggests that the remainder of the plan will also be organized and carefully prepared.

Once your title page is complete, you can move on to the Table of Contents of the Business Plan, which shows readers how the rest of the document is organized.